CONSUMER BEHAVIOR

   One important topic is consumer behavior.   It is important to gain a better
understanding of consumer decision making and what influences consumer
behavior.  What influences our willingness to buy a product?  What influence how
much we spend?  These are interesting and important questions concerning the
psychology of consumer behavior and consumer decisions.
   There may be some interesting research findings on consumer buying behavior.  
This page contains articles with findings pertaining to consumer buying behavior.
Effects of Music:  Does the Type of Music Influence How Much We Spend at Restaurants?
Does the Type of Bills You Have Influence Your Willingness to Buy a Product?